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logo, company name

has received an equity investment from

logo, company name

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.

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Bridge2 Solutions

Type

Capital Raise

Description

Croft & Bender worked with the Company to build a financial model, develop marketing materials, conduct management presentations, manage the diligence process and negotiate with interested parties.

logo, company name

has received an equity investment from

logo, company name

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.

About

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.


Situation

The Company engaged Croft & Bender to help it evaluate strategic alternatives, including an equity investment or strategic sale of the business. Croft & Bender worked with the Company to build a financial model, develop marketing materials, conduct management presentations, manage the diligence process and negotiate with interested parties.


Result

Croft & Bender successfully negotiated an equity investment from Updata Partners.